Ola Electric Shares Could Crash Up To 35%, Warns Emkay After Weak Q4 Results
Shares of Ola Electric fell sharply on Thursday after the company reported disappointing results for the fourth quarter. Brokerage firm Emkay Global has issued a strong warning to investors. It has maintained a “Sell” rating on the stock and raised its target price to just Rs 25. This new target implies a potential downside of over 35% from current levels.
Ola Electric is one of India’s most prominent electric scooter makers. But its latest quarterly performance has raised serious concerns. The company’s revenue dropped by a massive 57% compared to the same period last year. This sharp decline in sales has shocked many market watchers. Volumes, or the number of scooters sold, also slumped during the quarter.
Emkay Global’s report highlights several key problems. First, the company is facing intense competition from rivals like Ather Energy and TVS Motor Company. These competitors have been gaining market share with strong products and better service networks. Second, Ola Electric’s own operational issues seem to be hurting its ability to sell scooters. The weak Q4 numbers suggest that the company’s recovery may take longer than expected.
Why Are Sales Falling So Sharply?
The electric two-wheeler market in India is growing fast. But Ola Electric is not keeping up. In the past, the company led the market with aggressive pricing and strong marketing. Now, customers have more choices. Ather and TVS have launched competitive models that offer good range, reliability, and service support. Ola Electric has also faced complaints about after-sales service and product quality. These issues have hurt its reputation among buyers.
Another factor is the reduction in government subsidies under the FAME II scheme. Earlier, big subsidies made electric scooters much cheaper than petrol ones. As subsidies have been cut, the price gap has narrowed. This has made buyers more cautious. They now compare features, service, and resale value more carefully. Ola Electric’s recent performance suggests it is losing this comparison.
What Does the Emkay Target Mean for Investors?
Emkay Global’s target of Rs 25 is a clear signal. The stock currently trades much higher. If the brokerage is right, investors could lose more than a third of their money. The “Sell” rating means the firm expects the stock to underperform the broader market. For general investors, this is a strong warning to be careful.
It is important to understand that brokerages sometimes revise their targets. But a 35% downside prediction is significant. It reflects deep worries about the company’s near-term prospects. Revenue is falling, competition is rising, and there is no clear sign of a quick turnaround.
What Should Investors Do Now?
If you own Ola Electric shares, this report is a reason to review your position. Do not make hasty decisions based on one report alone. But do pay attention to the underlying trends. The company’s sales are dropping fast. Its rivals are getting stronger. The electric vehicle market is still promising, but Ola Electric may not be the best bet right now.
For those thinking of buying the stock at current levels, the risk is high. A potential 35% fall is not a small move. It is better to wait for clearer signs of recovery. Look for improvements in monthly sales numbers, service quality, and market share data before making any new investment.
In summary, Ola Electric faces serious challenges. The Q4 results were weak. Competition is fierce. And a top brokerage now warns of a major price drop. Investors should stay cautious and keep a close watch on the company’s next moves.

